Today we were placed into 5 different groups and asked to research a specific design studio, which we would then research and present to the rest of the groups. We were asked to look at 'Kontrastika'.
Kontrastika is a Slovenia based design studio run by Moja Janzelj-tomazic a winner of several awards in design and photography, and Matjaz tomazicl, graphic designer, illustrator and information architect with many years of experience in the most renowned advertising, design and web agencies.
The sort of categories Kontrastika work within are:
- identity & branding
- graphic design
- interaction design
- spatial & product design
- photography & illustration
- studies & experiments
Although, I really like the custom typefaces Kontrastika create, I think they are a bit vague and don't portray what the company offers or does. As a whole Kontrastika are a bit vague even with there own logo the green submarine, however, their typeface logo does portray there logo for illustration work with the use of a hand drawn typeface, although I'm not much of a fan of this logo either unfortunately. On the other hand, I really like their publication work, especially the Si.mobil's Good idea pad due to the creative experimental work they have used within the pages and front cover.
Submarine?
As of now the green submarine logo's meaning has not been explained they just state it has a profound meaning from marketing, as well as sociological, religious and even numerological perspective.
The meaning will be revealed at the gala event on the 50th anniversary Kontrastika is founding. The event will begin in 376733 hours.
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